Showing posts tagged with “Resources”
Andrew Saunders

It's Back to School Time for Your Website!

The parents are coming! All those visitors searching for Back to School information make August the busiest time of year for school websites. Your website is the first stop for parents and students planning their new daily routines, looking up important dates and shopping for school supplies.   What are school website visitors looking for? The top three searches in August on school websites are: …

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Andrew Saunders

Get Your School Website Ready for Summer

When school lets out for the summer, school website traffic drops off...until about August 15th. That's when traffic takes a huge jump as parents and students rush to your website looking for Back to School info. August is busy enough for school staff without scrambling to update your website. Take a few minutes now to get your website ready for summer, and life will be so much easier when you get…

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Mackenzie Clayton

Ten Canadian School Districts to Watch on Social Media

School districts in Canada are doing awesome things every day. Across the country, students, teachers and staff are learning from and challenging each other, giving back and making their communities better places in the process. There are achievements to be shared and praises to be sung, and school districts are increasingly adopting social media as a preferred communications channel for sharing out…

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Andrew Saunders

Reach Job Seekers with your School District Website

Every school district wants to hire and keep the best staff.  Teachers, administrators, and support staff looking for work are highly motivated to find job listings, but how do you make your district’s jobs stand out above the rest? Your district website is the first place job seekers look. If used the right way it’s a powerful tool for attracting new people and making them aware of all the…

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Andrew Saunders

Keep Parents Coming Back to Your School Website

Parents make up the majority of visitors to your school website. They already know a lot about your school and they don’t visit your site just to browse. They visit because they're looking for something very specific. Job one is to make it as easy as possible for parents to find the information they want. If you organize your website well you can also get parents to see information you want them…

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Andrew Saunders

How To Shop for a School District App

More and more school districts are adding a mobile app to their communications toolkits. When the district decides “we should have an app”, district staff are often sent shopping without a clear idea of how an app can add value for the district community, or even what separates a good app from a bad one. Aside from being functional and reliable, what should a school district app actually do?…

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